Responsive Design means that a website is adjusted dynamically and directly fit in all dimension and screen orientations.
When someone browses to a Responsive Website, for example using a smartphone, the site will be shown in a way that the user does not need to enlarge or scroll to read the content.
Responsive web design is an approach to web design aimed at crafting sites to provide an optimal viewing and interaction experience - easy reading and navigation with a minimum of resizing, panning, and scrolling - across a wide range of devices.
By using Responsive Design, a website can function as a web application, when it is opened on a portable device such as a mobile phone, tablet or iPad. This is very important, as the last years we have seen a rapid increase in browsing from mobile devices. Responsive design overlaps Mobile Friendly design, as it includes all kinds of devices.
Benefits of Responsive Web Design
Facilitate the website's visitor
Visitors of a website do not need to continuously enlarge or scroll to read the website's content, so the browsing becomes easy, pleasant and fast.
Responsive Design facilitates administrator, that means he does not have to inform two websites, but only one. Therefore this saves a lot of time and money, in contrast with having one website for computers and one application, or another web version for other devices.
Increase usability and time spent on website
When a user visits a site from a mobile device, he will not stay too long, if it doesn't help him. On the other hand, if the website is Responsive, the chances to browse all services or products are much higher.
A Responsive website will adapt and fit to every resolution and screen type.
Responsive design is more economical than creating separate websites or applications for every device.
How is your website displayed on various portable devices? Does it meet the modern standards and requirements? Or maybe is it time for a new design?